Wearing another of my hats, I’ve been quietly building a resource for estate agents and smaller property developers, bringing together in one place, numerous services that will help them to market themselves and their property. I’ve called it Property Creative in part because the main thrust is toward the creative side of property marketing – which is the part that personally I enjoy the most. The latest service to be added to the stable, is Virtual Staging.

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One of the rules I suggest on my property photography training days is that when photographing exteriors the photographer should use a long focal-length lens wherever possible; stand as far away from a property’s elevation as they might, even if that’s across the road in someone else’s driveway, AND take the photo from a standing-up position or maybe even from a ladder if there’s a hedge, or a multi-storey building to photograph.

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…you could do a lot worse than buy Larry Lohrman’s Internet Book:
The Business of Real Estate Photography.

Larry Lohrman's Book for Aspiring Property Photographers

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I regard every house I photograph as ‘special’. In fact my professional life, first as an estate agent and now as a photographer, is and always has been about making every house I photograph look the very best it can on the Internet and on paper whether that’s in magazines such as Country Life, or in an agent’s expensively-printed property brochure.

But now and again something extra-special comes along, such as this beautiful eco-restoration in Reigate, by Lochplace Building Conservation from Northern Ireland. What a privilege it was to to have been asked to capture something as beautiful as this for posterity.

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It’s interesting how taking different views of some rooms can create changes in ambience and feeling. In some cases there will be just, perhaps, one obvious angle to shoot in many rooms; but in others  - as in the gallery below – there will be a multitude of opportunities, each helping to create a different mood:

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